The protection and safety of personal details are extremely important to us, which is why we adhere strictly to the rules of the European Data Protection Regulation (EU-GDPR). The following information explains what kind of details we collect and why.
Data transmission / data logging
Whenever this site is visited, our web server automatically stores and processes information in a log file. This process is carried out anonymously, and no personal conclusions can be drawn. This information is used only for the purposes of statistical evaluation. It will not be passed on to third parties or used for commercial or non-commercial purposes.
Use of personal details
Personal details will only be collected or processed if you agree to us doing so, e.g. in response to a query. Unless there are any reasons in association with a business transaction why you should not do so, you can revoke your consent allowing us to use your personal details with immediate effect in writing (e.g. by email or fax). Your details will not be passed on to third parties unless this is required by law.
Subscribing to our newsletter
If you have subscribed to our newsletter, we will use your details to send you, at regular intervals, information on new products, current offers and our customer services.
We need a valid email address for an effective registration. In order to confirm that a registration really has come from the owner of an email address, we use the "Double opt-in" method. For this, we log the subscription to the newsletter, the sending of a confirmation email and the receipt of the required reply. These details are used exclusively for sending the newsletter, and will not be passed on to third parties. In order to be able to provide you with relevant information, we collect further details such as your country and the customer group as well as your email address.
Withdrawal and cancellation:
You can withdraw your agreement to receiving the newsletter at any time and cancel your subscription.
On receipt of your cancellation, your personal details will be deleted. Your agreement to receiving the newsletter will be cancelled at the same time. You will find the cancellation link at the end of every newsletter.
Rights of the affected person
Under Article 15 of the GDPR, you have the right to be informed of the personal details about you that we process. You also have the right to correct any incorrect details, and to restrict the processing of and to the deletion of your personal details. If appropriate, you may also assert your right to data portability. If you believe that your details are being processed unlawfully, you may make a complaint to the relevant supervisory authority.
Right of appeal
If your personal details are processed on the basis of legitimate interests as per Article 6 (1) p. 1 lit. f GDPR, you have the right under Article 21 of the GDPR to appeal against the processing of your personal details for reasons arising from your particular situation or if the appeal is against direct advertising. In the latter case, you have a general right of appeal that we will implement without the specification of a particular situation. If you wish to apply your right to revoke or appeal, simply send an email to: email@example.com
Information, amendment and deletion of your details
You do, of course, have the option to enquire at any time whether we have stored any personal details about you and what they are. You will receive this information immediately. Please e-mail us directly at firstname.lastname@example.org.
Deletion of your details
You have the right under Section 17 of the GDPR to the deletion of your stored personal details unless they are necessary for exercising the right to free expression and information, for compliance with a legal obligation, for the sake of public interest or for the assertion, exercising or defence of legal claims.
This website uses Google Analytics, a web analysis services of Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and facilitate the analysis of your use of the website. The information created by the cookie regarding your use of the website is usually passed on to a Google server in the USA and stored there. However, if IP anonymisation is activated on this website, Google will first abbreviate IP addresses within member states of the European Union or other contractual countries of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be passed on to a Google service in the USA and abbreviated there. Google will use this information on behalf of the operator of this website in order to evaluate your use of the website, to compile reports on website activities and to provide the website operator with other services in association with use of the website and Internet. The IP address transmitted by your browser for Google Analytics will not be linked to other Google data. This rationale also applies to our legitimate interest in data processing. The legal basis for using Google Analytics is found in § 15 section 3 of the German Telemedia Act or article 6 section 1, point f in the GDPR. The data that we send (cookies, user information or advertising IDs) will be deleted automatically after 14 months. Data that has come to the end of its retention period is automatically deleted once a month. For further information on conditions of use and data protection, go to https://www.google.com/analytics/terms/gb.html or https://policies.google.com/?hl=en.
You can set your browser software to prevent cookies from being saved, but please note that if you do, you will not be able to make full use of all of the website functions. You can also prevent the data created by the cookie (including your IP address) and relating to your use of the website from being collected and processed by Google by downloading and installing the browser plug-in at this link https://tools.google.com/dlpage/gaoptout?hl=en).
Pardot Marketing Automation System
Furthermore, we use the "Facebook pixel" of the social network Facebook on our website. This allows us to play you individualised advertising messages based on your interest in our products ("retargeting"). In addition, we analyse the use of our website and try to track the effectiveness of Facebook advertising ("conversion"). The data generated in this context may be transferred by Facebook to a server in the USA for analysis and stored there. In the event that personal data is transferred to the USA, Facebook has submitted to the EU-US Privacy Shield.
If you are a Facebook member and have allowed Facebook to do so via the privacy settings of your account, Facebook may also link the information collected about your visit to us to your member account and use it for the targeted placement of Facebook ads. You can view and change the privacy settings of your Facebook profile at any time.
If you have not consented to the use of Facebook Pixel, Facebook will only show you general Facebook Ads that are not selected based on the information collected about you. You can object to the use of the Facebook pixel at any time via the privacy settings. To do so, click on the fingerprint button displayed.
Information of the third-party provider: Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA; http://www.facebook.com/policy.php; further information on data collection: http://www.facebook.com/about/privacy/your-info-on-other#applications
Retargeting and remarketing
Retargeting and remarketing are technologies that display suitable advertising to users who have previously visited a particular website, even after they have left that website. For this purpose, it is necessary to recognise Internet users beyond their own website, for which purpose cookies of the corresponding service providers are used. In addition, previous usage behaviour is taken into account. For example, if a user looks at certain products, these or similar products can later be displayed as advertisements on other websites. This is personalised advertising that is adapted to the needs of the individual user. For this personalised advertising, it is not necessary for the user to be identified beyond recognition. We therefore do not combine the data used for retargeting or remarketing with any other data.
The legal basis for retargeting and remarketing is your consent in accordance with Art. 6 (1) a) DSGVO.
Changes to these data protection regulations
We will update these guidelines regarding the protection of your personal details from time to time. If we make any significant changes regarding the collection, use and/or sharing of the personal information provided to us, you will be informed of this by a clearly visible message on the website. By using this website, you declare your acceptance of these guidelines for the protection of personal details.